‘The you language': a commitment to customer proximity through a positioning based on direct and transparent messages
Unicaja is launching a new positioning campaign characterized by its proximity to customers. To do so, it aims to convey to its target audience a message based on a new language in which the user is the protagonist. A way of speaking that is more direct and connected to their daily lives
12 FEB. 2025
Presentation of 'Habita Extremadura' for the promotion of the construction of more than 3,000 VPOs
Unicaja has signed a declaration with the Regional Government of Extremadura to promote this program, which seeks to respond to the demand for housing in the region
10 FEB. 2025
New campaign to attract salary and direct debit of bills, offering up to 630 euros
Unicaja launches a new bonus campaign for direct deposit of payroll or pension and offers up to 630 gross euros during the first year if, in addition to the salary, receipts are direct deposited
06 FEB. 2025